My name is Oli, founder of YLO SPORT

YLO was founded on the belief that winners are made in the mind. The greatest athletes don’t succeed just because they’re the fastest, strongest, or most skilled. They succeed because they have an unshakable mindset. They are disciplined in their habits, resilient in the face of adversity, and thrive under pressure when it matters most. That’s what separates them from the rest.

At YLO, we exist to inspire that same confidence, focus, and mental strength in everything we do. Whether on the field or in life, we aim to uplift you. Not just as an athlete, but as a person, because true success starts within.